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May 12, 2026
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Carroll Shelby Licensing Announces Settlement with SSC North America

14 years ago
1 min read

GARDENA, Calif., Jan 26, 2012 (BUSINESS WIRE) — Carroll Shelby Licensing Inc., a wholly owned subsidiary of Carroll Shelby International Inc. has issued a statement concerning the settlement agreement reached with the company formerly named Shelby Supercars LLC, and its owner, Jerod Shelby, requiring that no commercial use be made of the “Shelby(R)” trademark owned by Carroll Shelby. As part of the agreement, Jerod Shelby’s company has also issued its own statement announcing “a new corporate identity strategy which more clearly identifies itself” by changing its name to “SSC North America.”
This release issued by Carroll Shelby International Inc. implements the settlement agreement’s requirement that both parties issue press releases “disclaiming and denying any association between Carroll Shelby and entities related to him, on the one hand, and SSC [North America], Jerod Shelby and entities related to them, on the other.”
About Carroll Shelby Licensing, Inc.
Automotive manufacturer and entrepreneur Carroll Shelby is one of the most famous and successful high performance visionaries in the world. In 1998, he founded Carroll Shelby Licensing Inc., which is the exclusive holder of trademarks and vehicle design rights for some of the most famous muscle cars and high-performance vehicles ever built. CSL holds trademark rights for Shelby-branded apparel, accessories and collectibles. For information about the company or licensing opportunities, call (310) 914-1843 or visit www.shelbylicensing.com .

Michael Satterfield

Michael Satterfield, founder of The Gentleman Racer, is a storyteller, adventurer, and automotive expert whose work blends cars, travel, and culture. As a member of The Explorers Club, he brings a spirit of discovery to his work, whether uncovering forgotten racing history or embarking on global expeditions. His site has become a go-to destination for car enthusiasts and style aficionados, known for its compelling storytelling and unique perspective. A Texan with a passion for classic cars and motorsports, Michael is also a hands-on restorer, currently working on a 1960s SCCA-spec Formula Super Vee and other project cars. As the head of the Satterfield Group, he consults on branding and marketing for top automotive and lifestyle brands, bringing his deep industry knowledge to every project.

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