SEMA 2025 Trends To Watch: What We Expect To See In Las Vegas

SEMA 2025 runs November 4–7 at the Las Vegas Convention Center, with Friday open to the public. Expect a packed floor, major OEM concepts, and data-backed signals from the aftermarket’s latest research. Here is what looks set to define SEMA 2025.

ADAS Calibration Moves Center Stage

Advanced driver assistance systems are now a core part of collision, glass, and accessory workflows. SEMA’s official ADAS Showcase is positioned as a hub for live demos, brand education, and collaboration, which signals more tools, targets, documentation, and training on the show floor. If you sell or install lift kits, wheels, bumpers, cameras, or glass, plan on ADAS conversations all week.

Electrification Gets Practical, With Hybrids In The Spotlight

SEMA’s 2025 Future Trends research notes a recalibration of expectations around pure EV growth, with momentum shifting into hybrids. Builders will still bring attention-grabbing EV swaps and battery tech, but expect a larger share of parts and education focused on hybrid-friendly performance and service.

SEMA 2025: EVs Go Off-Road And Overland

Electric adventure builds step out of the concept shadows and onto the trail. Hyundai’s Ioniq 9 BigTime off-road concept is a headline example, lifted, rolling on all-terrain tires, and shown inside the show’s Future Tech footprint. Overlanding was already a star attraction last year and continues to surge with rigs, racks, tents, fridges, power management, and recovery gear.

Factory-Backed Concepts Drive Truck And SUV Performance

Expect big OEM energy. Toyota’s Turbo Trail Cruiser debut points to factory-blessed performance and adventure accessories. Nissan’s Dune Patrol and Frontier Rapid Runner concepts double down on capability, while Mopar brings “The Dude” Ram 1500 and a Moparized Dodge SIXPACK to rally the truck crowd, plus Infiniti is bringing a 1,000-horsepower QX80. This momentum typically spills into licensable parts and dealer-installed packages in the months after the show.

Surface Care, Wraps, And Protection Step Up

Consumer demand for paint protection film, vinyl wraps, and ceramic coatings keeps rising. Expect high-traffic booths with live installs and new chemistry. Mothers marks 50 years with SEMA and is launching fresh surface care products, a good sign that detailing will remain a shopper magnet on the floor.

Restomod Meets New Powertrains

Last year’s wave of electromod and future-leaning concepts showed builders mixing classic design with modern drivetrains. Look for the same playbook in 2025 across e-crates, modern transmissions, engine control, and lightweight materials, feeding the restomod economy that keeps SEMA culture thriving.

Market Outlook Stays Steady With Growth In Core Go-Fast Categories

SEMA 2025: The Market Report indicates steady category performance in 2024, with growth expected to continue into 2025. Suspension, exhaust, and engine control products slightly outpaced the market, and forecasts call for a return to more typical growth rates by 2026. In other words, the parts most likely to show strong booth traffic this year are the ones that make measurable gains on the dyno and road.

What this means for brands and builders at SEMA 2025

Bring an ADAS-aware mindset to every suspension, wheel, tire, lighting, glass, and aero conversation. Showcase hybrid-friendly upgrades alongside EV innovation. If you live in trucks, SUVs, or overlanding, lean into modularity, weight savings, power management, and real trail durability. Detailers, PPF, and wrap brands should prepare hands-on demos and clear consumer education. Finally, package your parts into complete, documented systems. SEMA buyers are looking for solutions that bolt on, calibrate correctly, and deliver results the customer can feel the moment they turn the key.