Michael Satterfield
TGR Staff – 01/12/2018
Bulova and the Recording Academy™ celebrate the upcoming 60th Anniversary of the Grammy Awards with the unveiling of a new Limited Edition timepiece. The timepiece will be gifted to each 60th Grammy Award winner.
his year, the Recording Academy will host the 60th Grammy Awards in New York City, Bulova’s beloved home, where the duo will hold an exclusive event during Grammy weekend. Titled, “Tune of Time,” the intimate afternoon will feature a special performance by music legend and three-time Grammy Award winner, Nile Rodgers, and his band CHIC. As part of the event, Nile will be interviewed directly by Scott Goldman, Executive Director of the Grammy Museum, about his career, music, and his recent partnership with Bulova, including a special project and upcoming spring advertising campaign.
The Limited Edition timepiece, from the brand’s Precisionist collection, features a stainless steel case with a multi-layer gold-tone “Grammium,” a custom alloy developed by John Billings, the craftsman who creates, by hand, the lustrous gold gramophone statue that is presented to Grammy recipients, medallion dial showcasing the New York City skyline and 60th-anniversary design detail. The commemorative watch is presented with a date window feature and sweeping second hand, which is proprietary to Bulova’s, three-prong quartz crystal, Precisionist movement. The watch is complete with an anti-reflective sapphire glass, a screw-back case with Grammy logo, and black rubber and croco-embossed grey leather strap.
The new Limited Edition 60th Anniversary Grammy timepiece will be exclusively available for purchase at Macy’s Herald Square and Macys.com. The watch retails for $1,150.
