Where Cars Meet Culture
Jan 12, 2025
Subscribe Button

Royal Enfield Launches Build | Train | Race Program

5 years ago
1 min read
Royal Enfield North America announced a new program for 2020, BUILD TRAIN RACE, with the goal of encouraging more women to take up motorcycling. The program features four
women with unique backgrounds and gives them two months to customize a Royal Enfield 
INT 650 motorcycle for flat track racing competition. The final builds will be unveiled at Flat Out Friday on March 13 in Milwaukee,
Wisconsin where the women will compete on their bikes in the new 749cc class. The team will also be at 
the Atlanta American Flat Track round on Saturday, March 28. 

The builders are professional road racer Melissa Paris,
Women’s Moto Exhibit creator
Lanakila MacNaughton,
DIY shop owner
Andrea Lothrop and amateur flat track racer Jillian Deschenes

We are excited to
bring together such a diverse group of female motorcycle enthusiasts for this
program. Each woman brings a
different viewpoint and skill set to the program, which highlights the unifying
power of motorcycles. The next few months will no doubt be a challenge for the
participants as they build and train under tight deadlines to prepare their
motorcycles and themselves for competition. We hope that this program will open
the door for many more female motorcycle riders to push boundaries within our
industry.

Royal Enfield Americas President Rod Copes


To stay up to date on the riders and their
motorcycles, visit
BUILDTRAINRACE.com.



Michael Satterfield

Michael Satterfield is the founder of The Gentleman Racer, a leading automotive lifestyle site blending cars, travel, and culture. Known for its compelling storytelling and unique perspective, the site has become a go-to destination for car enthusiasts and style aficionados.

A Texan with a passion for classic cars and motorsports, Michael is also a hands-on restorer, currently working on a 1960s SCCA-spec Formula Super Vee and other project cars. As the head of the Satterfield Group, he consults on branding and marketing for top automotive and lifestyle brands, bringing his deep industry knowledge to every project.

Leave a Reply

Your email address will not be published.

Don't Miss

Grandpa’s Business Cards

A few years ago, my Grandfather, "Grandpa Bob," passed away, taking with

The BRM x Honda Racing Collaboration: Timepieces Born from Speed

For those who live life at full throttle, the new collaboration between