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May 09, 2025
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BMW Oktoberfest Celebrates the 2002

7 years ago
1 min read

Oktoberfest is BMW Car Club of America’s annual celebration and for its 49th edition taking place in Pittsburgh, PA, Pirelli could not miss it as this year’s Oktoberfest also marks a special anniversary for the German car manufacturer which is celebrating 50 years of the beloved BMW 2002 model. The 2002 holds special significance in the US especially, as it is known as the model that ignited enthusiast’s passion for the brand. In tribute, 2002 owners from across the country will gather at O’Fest this year for what is possibly the largest gathering of ‘02s ever assembled.

“Oktoberfest is the largest annual gathering of BMW Club members in the world, so we couldn’t miss this opportunity to honor the German marque. As a specialist in premium tires, Pirelli has a longstanding relationship with BMW, producing numerous ‘star marked’ tires specifically for BMW as original equipment, such as for its latest powerful SUVs (X5 and X6), the 1 Series, 3 Series, 3 Series GT, 5 Series, 6 Series Gran Coupe, and 7 Series. And we also have the CN36 from our vintage Collezione tire range, which is perfect for the much-loved 02 model being celebrated at O’Fest this year,” said Marco Crola, CEO of Pirelli Tire North America.
Pirelli’s presence at this 900-strong crowd ‘O’Fest’ as it is known over July 9-14 includes a Pirelli booth, Pirelli Concours judging and awards on Wednesday, July 11th, and the Pirelli Dinner on Thursday 12th July at the Carnegie Science Center. Some 800 BMW cars are expected to turn out for the 2018 Oktoberfest, which is the BMW CAR Club of America’s self-described ‘world famous party’ for its North American members. For more information visit Pirelli or the official BMW Oktoberfest website. 







Michael Satterfield

Michael Satterfield, founder of The Gentleman Racer, is a storyteller, adventurer, and automotive expert whose work blends cars, travel, and culture. As a member of The Explorers Club, he brings a spirit of discovery to his work, whether uncovering forgotten racing history or embarking on global expeditions. His site has become a go-to destination for car enthusiasts and style aficionados, known for its compelling storytelling and unique perspective. A Texan with a passion for classic cars and motorsports, Michael is also a hands-on restorer, currently working on a 1960s SCCA-spec Formula Super Vee and other project cars. As the head of the Satterfield Group, he consults on branding and marketing for top automotive and lifestyle brands, bringing his deep industry knowledge to every project.

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