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Apr 03, 2025
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Ford wants a the X-Games in Detroit w/Video

12 years ago
1 min read



Recently, ESPN announced Detroit, Michigan as one of four final cities still in the running as the host for X Games 2014-2016 and, with that, the Detroit bid team took the campaign to the next level releasing a campaign video that demonstrated X Games sports in the context of Detroit.


After Ford Racing received a call from the team campaigning the X Games Detroit bid, OlsbersMSE (OMSE) Team Principal Andreas Eriksson agreed to test the newly-built Ford Fiesta ST rallycross race car in Detroit for the bid team to film. Lead by Eriksson, OMSE has helped secure Ford two consecutive Global Rallycross Manufacturers’ Championships and Ford Racing was thrilled to have him test the new race car in the streets of Detroit.


With locations like the parking lot of Cobo Hall, which overlooks the Detroit skyline, and the historic Detroit Train Station and Belle Isle Park, the OMSE Ford Fiesta ST rallycross race car was able to test around some of the most iconic buildings and landmarks in the city. A professional driver, closed roads and a Ford Fiesta ST rallycross race car on a random Saturday proved to be an epic day. Thanks to the X Games Detroit bid team, Ford Racing is now thrilled to release a compilation of highlights.



Source: Ford via YouTube

Michael Satterfield

Michael Satterfield, founder of The Gentleman Racer, is a storyteller, adventurer, and automotive expert whose work blends cars, travel, and culture. As a member of The Explorers Club, he brings a spirit of discovery to his work, whether uncovering forgotten racing history or embarking on global expeditions. His site has become a go-to destination for car enthusiasts and style aficionados, known for its compelling storytelling and unique perspective. A Texan with a passion for classic cars and motorsports, Michael is also a hands-on restorer, currently working on a 1960s SCCA-spec Formula Super Vee and other project cars. As the head of the Satterfield Group, he consults on branding and marketing for top automotive and lifestyle brands, bringing his deep industry knowledge to every project.

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