Where Cars Meet Culture
Apr 16, 2025
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The Bowlus Road Chief

12 years ago
1 min read

by Michael Satterfield

The Bowlus Road Chief looks as if it could have been built back in the 1930s but this vintage style camper is packing lots of modern kit to make your trip as comfortable as possible. The polished aluminum, birch paneling give it that proper classic trailer feel, but each Road Chief is bespoke to the owner’s specifications and is made to order. Reservations are now being taken for the custom campers, and the first owners should be picking up their Road Chiefs in early May. The price of all this luxury you ask? According to the Bowlus website, a fully equipped trailer will set you back $100,000

Michael Satterfield

Michael Satterfield, founder of The Gentleman Racer, is a storyteller, adventurer, and automotive expert whose work blends cars, travel, and culture. As a member of The Explorers Club, he brings a spirit of discovery to his work, whether uncovering forgotten racing history or embarking on global expeditions. His site has become a go-to destination for car enthusiasts and style aficionados, known for its compelling storytelling and unique perspective. A Texan with a passion for classic cars and motorsports, Michael is also a hands-on restorer, currently working on a 1960s SCCA-spec Formula Super Vee and other project cars. As the head of the Satterfield Group, he consults on branding and marketing for top automotive and lifestyle brands, bringing his deep industry knowledge to every project.

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