Marketing guru Gary Vaynerchuk sits down with Steve Phelps, President of NASCAR and Jill Gregory the racing brand's Chief Marketing Officer. In the 43 minute interview, they talk about the current direction of the sport, the growth of e-sports in motorsports, and the new generation of NASCAR drivers.
I think the racing we have on the race track now, is the best we have ever had. - Steve Phelps
They take a number of calls from the audience and answer some of the questions we all want to know about the eNASCAR Pro League, Stage Racing, and how social media and the marketing side of things is guiding much of the sport.
You can listen to it on iTunes or watch it here on YouTube.